Starting a nutrition supplement brand requires choosing between OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) partnerships. Understanding the difference is crucial for your business strategy.
OEM Manufacturing: Your Formula, Our Expertise
Definition: You provide the formulation, we manufacture to your specifications.
OEM Model Benefits: - Complete control over formula and ingredients - Proprietary formulations (your competitive advantage) - Brand differentiation through unique products - Higher profit margins (if formula is superior)
OEM Requirements: - Existing formulation or R&D capability - Technical specifications documented - Quality standards defined - Regulatory compliance knowledge
Best For: Established brands with proprietary formulas, companies with in-house R&D, brands with unique positioning
ODM Manufacturing: Complete Solutions
Definition: We provide proven formulations, you add your branding.
ODM Model Benefits: - Faster time to market (no R&D phase) - Lower startup costs (no formulation development) - Proven formulations with track record - Lower risk (tested products) - Focus on branding and sales, not R&D
ODM Includes: - Existing proven formulations - Formula optimization for your needs - Complete regulatory compliance - Quality assurance and testing - Packaging recommendations
Best For: New brands entering market, businesses without R&D resources, brands focusing on marketing/distribution
Hybrid Approach: ODM with Modifications
Many successful brands start with ODM formulations and customize:
- Adjust ingredient ratios
- Add unique functional ingredients
- Modify flavor profiles
- Create premium versions
Advantages: Faster than pure OEM, more differentiation than pure ODM
UNO Nutrition Capabilities
OEM Services: - Contract manufacturing of your formulations - Minimum order: 500-1,000 units - Scaling from pilot batches to commercial volumes - Full quality control and documentation
ODM Portfolio: - 20+ proven formulations across protein, clinical, sports nutrition - Customization available (flavors, ingredients, ratios) - Regulatory documentation included - Faster market entry (2-4 weeks vs 2-3 months for OEM)
Support for Both Models: - ISO 22000, Halal, GMP certifications - In-house R&D team (5 nutrition scientists) - Flexible MOQ (500-1,000 units) - Private label and full branding support - Regulatory compliance assistance
Choosing Your Model
Choose OEM if:
- You have proprietary formulation
- Differentiation through unique ingredients
- Higher margin strategy
- In-house R&D capability
Choose ODM if:
- Faster market entry critical
- Limited R&D resources
- Differentiation through branding/marketing
- Lower startup investment
Choose Hybrid if:
- Want proven base with customization
- Moderate differentiation goals
- Balanced risk-reward profile
Getting Started
Step 1: Determine your model (OEM, ODM, or hybrid) Step 2: Contact UNO Nutrition for consultation Step 3: Review formulations (ODM) or submit specs (OEM) Step 4: Receive quote with MOQ, pricing, timeline Step 5: Sample approval and testing Step 6: Commercial production begins
Request a quote through our website or contact our B2B team directly.
